![]() In Oklahoma, four members of Zach Fang's campaign team brought 381 individuals to the first official campaign event, and later, 338 in Tulsa. The Text for Bernie Team, consisting of around 1,200 volunteers, used Hustle to reach out to voters and volunteers. ![]() Hustle was one of several digital platforms used for Bernie Sanders's 2016 campaign strategy for GOTV efforts. The Clinton campaign tested the platform in 2015 and later developed Megaphone in-house, a tool with similar mass texting functionality where recipients can start one-on-one conversations. The lobbying group FWD.us, an organization Lindsay volunteered for, became Hustle's first client. Hustle was founded by Perry Rosenstein, a 2008 Obama campaign strategist, Roddy Lindsay, a former Facebook software engineer, and Tyler Brock, a former software engineer at MongoDB. Other political P2P texting platforms include GetThru (used by ACLU and AOC) on the Democratic side and RumbleUp and Opn Sesame on the Republican side. When a text message is received, it appears as if it was sent from a local area code. Because Hustle's tool is not an " automatic telephone dialing system" using a " random or sequential number generator," it avoids violating SMS regulations in the Telephone Consumer Protection Act. This process differs from blast messaging, in that recipients can respond to agents and initiate conversation. Agents deliver messages by repeatedly pressing "Send" from their personal phone. Organizers use the product to assign imported contacts to agents and compose message scripts. Hustle was founded in December 2014, by Perry Rosenstein, Roddy Lindsay, and Tyler Brock. ![]() The platform initiates personal conversation between organizations and their targeted supporters or clients. Hustle is an American company that provides a peer-to-peer text messaging platform for areas such as politics, higher education, and non-profits. Roddy Lindsay, Tyler Brock, Perry Rosenstein
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